DPDPA-ready consent for Indian financial services.
Banks, NBFCs, digital lending, insurtech, and wealthtech operate under RBI, SEBI, IRDAI and the DPDP Act simultaneously. The question isn't whether consent is required. It's whether your architecture can handle the complexity at scale.
Challenges & Solutions
Where truConsent makes the difference.
The challenge
KYC data collected for one purpose gets used for five
Banks and NBFCs collect identity, income, and address data for onboarding — then use it for credit scoring, cross-sell marketing, bureau reporting, and partner sharing. Under DPDPA, each use is a separate purpose requiring separate consent. Most institutions today cannot distinguish between them at the record level.
truConsent
truConsent structures consent by purpose, not by customer. Profile-based purpose architecture means KYC consent, bureau-sharing consent, and marketing consent are captured and managed independently — so withdrawal from one doesn't cascade to the others.
The challenge
Years of legacy data, no valid consent trail
NBFCs, insurers, and wealth managers hold customer data collected before DPDPA came into force — now in active use for portfolio analytics, policy renewal, and cross-sell. A re-consent campaign sounds manageable; at two million customers across eight product lines, it requires infrastructure most teams don't have.
truConsent
truConsent identifies which customer-purpose combinations lack valid consent records and runs structured re-consent campaigns at scale — channel by channel, product by product, with full audit trails on what was shown and what was chosen.
The challenge
Multi-product financial services need layered consent per product
An insurer processes health disclosures, nominee details, and claims history for underwriting — and separately for renewal outreach and partner analytics. A wealth manager processes portfolio data for advice, reporting, and product recommendations. Each flow is a distinct legal purpose. One consent form doesn't cover it.
truConsent
truConsent is highly configurable across product lines. You define the purposes, data types, and consent logic for each. One platform handles the full spectrum — from basic account consent to complex multi-product financial profiles — without custom development per product team.
The challenge
Withdrawal gets recorded, but rarely propagated
When a customer withdraws marketing or secondary-use consent, that signal often sits in a CRM and never reaches downstream analytics vendors, the credit enrichment API, or the co-lending partner. DPDPA holds the Data Fiduciary accountable for what happens after withdrawal — not just for recording it.
truConsent
truConsent propagates the withdrawal request across your connected systems — logging, routing, and producing an evidence trail of what was sent where and when. Acting on it within your systems remains your operational step; truConsent ensures the signal gets there and that you can prove it.